LaParfumerie. Лучший парфюмерный форум России!: Tony Reichert - Парфюмеры - Парфюмедия - LaParfumerie. Лучший парфюмерный форум России!

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Tony Reichert

Tony Reichert began his career at the age of 19 in the Flavors Lab at Felton in 1976. Quickly, he found himself passionately intrigued and wanting to learn and grow; this drive brought him to Lautier Aromatics in 1978 where he began training in perfumery under Vito Lenoci. Always hungry for growth, in 1981 Tony went to PPL (which would later turn into Quest). Here, Tony would have the opportunity to travel the world, furthering his knowledge and experience; he even worked at Quest’s São Paulo, Brazil location for five years. After returning to the US from Brazil, Tony took his perfumery skills to IFF in 1992, where he would be for three years before finding his permanent home at Firmenich in 1995. After 23 years of hard work and dedication, Tony is one of Firmenich’s most successful body and home care perfumers and has played a pivotal role in building long-lasting customer relation­ships.

In 2016, Tony was nominated to the coveted title of master perfumer, and Firmenich wrote “a champion of Firmenich new ingredients and technologies, Tony is a pioneer in his field and a recognized category leader in laundry softeners and air care, with many major market successes to his name. He is also deeply committed to training and developing the Company’s next generation of young perfumers, passing down his expertise and passion to win.” After over 40 years in this industry, Tony’s best advice is “be true to yourself, don’t try to be something you are not.”
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